Sustainability is more than a buzzword. Gone are the days when sustainability was a good to have asset for organisations and brands. Today, the environment conscious consumers have made sure brands sit up and take notice, that they walk the talk when it comes to sustainability.
Fashion industry has always been targeted by eco-conscious groups because the very nature of the industry allows for multiple lapses when it comes to affecting the environment. From using too much water to chemical dyes, plastic packaging, plastic buttons, and practices that lead to soil and water pollution, the industry can work on so many things to change its image. It is interesting that it is not just brands which are responsible for making the industry more sustainable than it is today, a part of the onus lies with customers as well. Most consumers are used to the idea of buying several clothes at cheap prices (fast fashion), not even wearing them enough, and eventually throwing them away. The result is increasing landfills which can be easily avoided if people decide to buy only few pieces they can wear again and again and recycle them instead of throwing them away. Myntra, under its Myntra for Earth concept, houses hundreds of eco-friendly brands that offer organic and sustainable clothing and accessories to customers. One such brand is Vanca Eco. The brand uses only sustainable fibres, natural dyes and ships its products in recycled packaging only. The brands works directly with local artisans to make sure they get their fair share of price value of the product. But perhaps what stands out the most is the fact that Vanca eco asks its customers to sell used clothes back. They then use the used clothes to recycle them or upcycle them to make something like mats or quilts. This means Vanca Eco clothing won’t land to a landfill frequently. Initiatives like these by eco-friendly brands like Vanca Eco sets a benchmark for brands in the similar space in India. It also does its bit in educating customers on what is the right way to buy clothes and use them without harming the environment. It is important to not own hundreds of clothes. Customers should open their wardrobes and take out the clothes that they actually wear. They should then donate the rest. They can also focus on brands that work for them. Brands that offer clothes that are in sync with their style sensibilities and stick to that. So the idea is to buy less, use more, wash a little less, and recycle or upcycle or donate when a particular item of clothing is of no use to you. Myntra works with several homegrown small businesses in India. It covers the stories of these brands, their journey, how they started, what is their USP etc. in their Master stroke- stories of partnership series on their corporate blog. Watch the video to know more. In this video, Vanca Eco’s CEO and Myntra Brand Partner Rajeev Sinha talks about slow fashion, why the movement is gaining popularity these days, and how Myntra has helped him scale his brand to reach more and more eco-conscious consumers.
Source: https://uberant.com/article/1841485-myntra-brand-partner-vanca-eco-offers-next-level-sustainability/
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Women\'s Day is here, and we at Myntra are super stoked to announce the arrival of \'Myntra for Her\', a fashion event dedicated to our amazing women shoppers. With more than 9 lac styles from leading brands across work wear, western wear and beauty and personal care, the event is an extensive fare. So if you are running out of gift ideas for the women of your life - your mum, wife, girlfriend, friend, colleague - read on to explore our carefully curated list of products offered by women-led brands on Myntra.
If you have to gift someone who is a coffee snob, look no further. Just buy her this gift pack from mCaffeine which has one face wash, face moisturiser, face scrub and a bathing bar. The best thing about this gift is that all the products smell like freshly brewed coffee which means they will be a definite hit with the coffee loving women of your life. Also, these products are vegan and cruelty free. If the person you want to gift to is into make up, then these Sugar Minis- a set of mini Lipsticks are a good idea. Sugar cosmetics have been highly appreciated by women in the last couple of years. They also come in various colour options. Not just that, they are meant to last all day without any smudge. Hence the name Smudge me not. In case you want to gift something that looks super cute and is really useful in an office space, you may want to take a look at this green desk organiser from VarEesha. Perfect to put pens, markers, erasers, post-its, this organiser can elevate the most boring office desks in a minute. Scarves and shrugs have always been the safest gifts. Be it a gift for your girlfriend or friend or a colleague, scarf is mostly a no-fuss option that is loved by the receivers. This red and white printed shrug looks so sophisticated and can help take any outfit to the next level. The shrug is good for mild office AC chill and can be worn over both western and Indian outfits. Women in our lives do so many things in a day. From office to home, their responsibilities know no bounds. Needless to say, a good night sleep is an absolute must for women. It keeps them energised all day, balances hormones and keeps stress at bay. Which is why mCaffeine Black Mulberry Silk Eye Mask is not a bad gift idea, especially if you are tight with your budget. This mask keeps the light out helping the wearer sleep well. For the desi divas, gifting a jhumka will always be the right idea. For one, no woman can have too many jhumkas. Also, they are versatile and go with almost every ethnic wear. These Blue & Silver-Toned Rhodium-Plated Handcrafted Kundan Classic Drop Earrings will look good with a range of colours. Be it a blue top or a red kurta, these ear rings can add just the right amount of drama to the outfit. This a line skirt from FableStreet has classy written all over it. If green is not her colour, there are 5 more options to choose from. Perfect from both streetwear and work wear, this skirt can be styles in several ways.
Source: https://uberant.com/article/1839014-thoughtful-gifts-for-womens-day/
Rahul Gupta, a NIFT graduate from Delhi, started his career by working at United Colors of Benetton. While working for a company, he realised he could own a company himself. But at that time, it was just an idea, something he was just thinking about. Later, when he was working on importing and selling fabrics to local retailers, he got delivered a box of PVC scrap. When Rahul looked at the box, he immediately had an idea. He thought, “Why can’t I start a company that makes handbags from these scraps?” Till date, he loves to say that he built a business from scrap and not scratch!
Rahul then started looking for a handbag designer and he met Varsha Jain, another NIFT graduate. Varsha and Rahul talked and the former joined the latter not just as a designer but as a business partner. While Rahul was looking at the sourcing and marketing part of the business, Varsha was heading the creative part. Later on, Varsha also became Rahul’s Life partner. Rahul always knew that Yelloe Designs would be an online venture. He trusted the online business model and wanted to partner with brands that could provide the right impetus to Yelloe Designs. And that that is how Myntra happened. Rahul says that when he started Yelloe Designs, he had no clue about online business, how to list products, which factors are important for your product to stand out on a platform etc. Rahul adds that small brands, especially in their initial stage, get to learn a lot from Myntra teams. There were times when Rahul and Varsha’s team were not sure about certain handbag designs, but the Myntra team assured that it would sell and asked them to stock the product. In just a few days, 500 of that handbag was sold online! The sales are especially high during events like End of the Reason Sale (EORS) or the Big Fahsion Festival. “ We earn four or five times of what we usually do during an event like the EORS and BFF,” Rahul says. During the pandemic, Yelloe Designs had to struggle a bit initially. But taking the advice of a Myntra advisor, they decided to make masks. “It wasn’t a big deal, but it helped us. We were able to pay salaries to people and give our workers employment when the world seemed like falling apart,” Rahul says. Rahul and Varsha next plan to add belts shoes, sandals etc to their business. They aim high and plan to be one of the country’s top handbags and accessories seller.
Source: https://myntrablog.quora.com/Yelloe-Designs-A-NIFT-Graduate-s-Startup-That-Scaled-on-Myntra-Rahul-Gupta-a-NIFT-graduate-from-Delhi-started-his-ca
The rosiest time of the year is here. It is the time when love flows in the air, and all of us look for avenues to appreciate our loved ones and express our feelings for them through meaningful gifts. Irrespective of the relationship you share with the person – boyfriend, girlfriends, parents, sister, cousin, or friend – a decent gift goes a long way in conveying your concerns, care, and warmth. And there’s no denying the fact that everyone loves receiving a gift or two. So, if you are looking for some gifting options to convey your message, consider these 5 best Valentine’s Day gifts.
Now, when we talk about gifts, there are a plethora of options. However, if you want to make your present stand out and give it a personal touch, putting some thought into it can do the trick for you. Think of options that will add value to the life of your loved ones, think of something that resonates with their likings, something that they can put to use and feel good about. On that note, here are a few Valentine\'s Day gifting options that you can consider. Valentine\'s Day Gifts for Fitness Enthusiasts Fitness has become a way of life these days. People are now going beyond the usual routine of exercise and diet. Today, they want more from their fitness regimes and hence tracking calories, steps, and the period cycle is becoming more mainstream. If your partner is a fitness enthusiast, gifting them a smartwatch makes complete sense. Myntra offers a wide range of smartwatches. You can pick and choose options and colours to find the best option. Valentine\'s Day Gifts for the One Who Loves Makeup and Skincare There is one thing that all of us want, but not all of us have – perfect, radiant, flawless, and healthy skin. Well, believe it or not, cosmetics come across as one of the most popular Valentine’s Day gifts for both the giver and the receiver. Another added advantage of gifting cosmetics is the options that you can find. There is a sea out there, and you can choose anything you want. Lipsticks, blushes, eyeshadows, foundations, serums, and so much more – choose whatever you want and make your partner feel like the king/queen. You can shop for cosmetics products from Myntra, which brings the best of Indian and global brands under one hood. Valentine\'s Day Gifts for Lovers who cherish all things Personalised If there’s one formula to making an ordinary gift extraordinary, it’s adding a dash of personalisation to the entire scheme. Nothing says ‘I Love You’ louder than personalised gifts. So if you cannot make up your mind about what to get as a gift for your partner, plan a personal affair or curate a hand-made gift for them. Some of the popular options are preparing a candlelight dinner at home, decorating your personal space in your partner’s favourite hues, putting together a cute collage of your memorable moments together, and more. Once you take some time to think about it, you’ll be surprised at how many ideas you’ll come across. Valentine\'s Day Gifts for a Snappy Dresser Just like cosmetics, even dresses are a go-to gifting option for many. You can find a multitude of options ranging from denim coats, ethnic kurtas, t-shirts, ties, shoes, sarees, dresses, Anarkalis, tank tops, heels, studs, rings, gems, jewellery, and more. When it comes to clothing and ornaments, the options are endless. However, you can only choose the best by keeping your partner’s choices and taste in mind. While getting a clothing gift, make sure to be mindful of factors like colours, sizes, fit, fabric, and comfort. Valentine\'s Day Gifts for a Perfume Connoisseur Every time the person puts it on, they remember you; the best part about gifting aroma. So, if your partner is into perfumes and love smelling good, you know what to get for them. An added advantage of perfumes as gifts is that the chances of going wrong are very slim. So, go ahead and pick up a scintillating scent for your partner. From flower and fruity to woody and water scents, there\'s something for everybody on Myntra. Purchase Valentine\'s Day Gifts on Myntra To help you ease with your V-day preparations, Myntra has put together a curated list of gifting presents for your loved ones, so go ahead and grab your favourite options before stocks run out.
Source: https://uberant.com/article/1835919-consider-these-5-best-valentines-day-gifts-for-your-loved-ones/
Establishing a full-fledged business has never been easy for anyone, and the going gets even tough when at the helm of things is a boy only 18-years-old. The founder of Panchhi, an ethnic Indian Clothing brand, did the unthinkable at such a young age. Despite age and several other factors like monetary constraints and the negative impacts of a crashing economy stacked against him, Rohit Goyani emerged victoriously. Not only did he establish his business, but with time, he scaled it to reach new heights of success. Let’s take a closer look at his journey.
“I had nothing to lose. There was no savings, property or anyone to support me. But as they say - business acumen is in the blood of Gujaratis. So maybe I had it in me all along. The first two years were difficult, but things started turning around for me after that,” Rohit, Myntra’s brand partner and founder of Panchhi, says. Panchhi - For the love of birds How frequently have you run over a brand whose name recounts to a story that contacts your heart? Panchhi was conceived out of affection for birds that Rohit had. Whenever Rohit and his group chose to name their image, all the while, they were additionally working with a cowshed in Bhavnagar that had a different space for harmed birds. They chose to make their drive long-lasting by dispensing 0.5% of their benefit to the treatment of these birds. There are very few businesses that have a noble cause at their heart. The number of brands who decide to reiterate their commitment to the cause through their name runs even low. Panchhi is such an exception as it encapsulates the love for birds that Rohit always had in his heart. Rohit and his friends were already offering their services to a cowshed in his hometown Bhavnagar, and it was long before the idea of Panchhi occurred. The dedicated space for birds in the cowshed captured young Rohit’s attention, and the founder knew he had to do something for the birds. Not only did he name his brand after the birds, but Panchhi also donates 0.5 per cent of their total profit for their treatment at the cowshed. The Myntra Journey for Panchhi Talking about his lack of exposure to online businesses, Rohit admits that he had no idea or understanding of how the digital marketplace worked. All through his growing years, he had only witnessed the growth of regular offline businesses. \"I had no idea what basic online business terms like return on sales meant. My team and I were in constant touch with Myntra\'s Rutuja Mahajan, who helped us understand the nuisances of e-commerce. We understood the importance of product photography, sales analysis (to know which segments were doing well) and price range,\" he adds. The High Point for Panchhi and Rohit Goyani Talking about his journey and growth on Myntra, Rohit underlines some of his major milestones. \"When I came on board, we got 100 orders the very first day! For us, that was big. Then the average sales figure rose to about 2 lacs per day. And when we participated in our first Myntra Sale, this number rose to 6-8 lacs per day,\" Rohit elaborates. At present, Rohit has 280 employees. Since he started with only three, having such staff is a milestone in itself. He plans to launch 150 new goals in 2022 and has set a new sales goal of 12cr for Panchhi. He believes that with Myntra, he will achieve his goal. “I have a fire in my belly, and Myntra has made me realise that if I do the right things, I will make it. With Myntra, we get direct feedback from customers. We know that if our product is of high-quality, it will sell, no matter how high the price range is,” he says. Rohit says that his initiative for birds (Panchhi) will continue and continue donating to the cause. “We also have a limited collection of belts made by ladies in our village. 100% of profits go back to them,” he concludes.
Source: https://uberant.com/article/1835921-heres-the-story-of-panchhi-an-ethnic-indian-clothing-brand/
What if I tell you that it is possible to achieve the perfect and glamorous bridal makeup look without any professional makeup artist, all by yourself, in a few simple steps? You find it a little difficult to believe, right? Well, as unbelievable as it may sound, the claim is absolutely true, and this step-by-step bridal makeup guide will prove it for you. So, what are you waiting for? Get those products ready and follow along.
Step 1 – Skincare First Begin your bridal makeup routine by cleaning your face and neck region. Put a good facewash to use and follow up with a toner to freshen up your skin. Put on some moisturiser and SPF30 sunscreen to further seal in the goodness. Step 2 – Setting up the Base Now comes the next big step – setting up the base for your makeup. Create a smooth base using a primer. Next comes the foundation. Choose one that suits you best and offers good coverage. Use a good correcting concealer to hide any pigmentation and blemishes. Once you’re done with these steps, lock it all in place with loose face powder. Step 3 – Make those Eyes Talk Eye makeup is the highlight of any look, and a perfect winged eyeliner will do the trick for you. But before that, make sure to embellish your eyelids with some eyeshadow matching your bridal attire. Some white kajal on your waterline and mascara on eyelashes will create the perfect eye. You can also curl your eyelashes with a curler or put on false eyelashes for an even better effect. Step 4 – Blush on those Cheeks Now comes the part where you contour your cheeks and jawline. Make sure you get this tricky part right for the best results. The trick is to sweep your brush along your forehead’s hairline and whirl it back beneath your jawline. Add a liquid highlighter next and complete the step with some blush. Step 5 – Pink Lips Line your lips with a nude-shade liner and fill in the lips with a shade of your choice. You can also top it off with some gloss to give your lips a fuller look. And, voila! That’s how you achieve the perfect bridal makeup look.
Source: https://myntrablog.quora.com/Follow-this-Step-by-Step-Bridal-Makeup-Guide-https-blog-myntra-com-a-step-by-step-guide-for-bridal-makeup-to-Nail
Christmas and New Year are around the corner and Myntra is here with End of Reason Sale (EORS15) 15 and, we cannot keep calm. The nation’s most awaited fashion carnival event, EORS, is all about huge discounts, great brand choices, definitely great styles, and unique shopping experiences. In this mega sale, Myntra is expecting at least 60 million visitors on its e-commerce platform. The Myntra has worked hard enormously and has been preparing for this mega sale for several months. We have worked hard to deliver fashion to our happy customers. This time Myntra has hired 25000 Kirana partners who will deliver happiness to shoppers. The event will also be a good source of livelihood for these Kirana partners. If you want to know more about the big fashion bonanza, here are some of the really interesting facts about EORS 15.
Some of the star campaigners for this huge event are Hrithik, Dulquer, Simbu, Kiara, Disha, and Samantha who are going to make this event larger than ever with their style statement, audience outreach, advice, and much more. They will surely add more grandeur to the fashion event. Some of the actors like Hrithik, Dulquer, Kiara have earlier as well participated in some of the leading campaigns by Myntra. They are not new Myntra. Instead have built a strong relationship with the Myntra team. Now let’s shift focus to what Myntra has for its customers in the upcoming EORS 15. Myntra, according to the website, has as many as 1 million styles from more than 5,000 brands to offer to its customers. Some of the leading brands that are available on Myntra during the mega sale are H&M, MANGO, Levis, Puma, Nike, Roadster, BOAT, Mama Earth, Urbanic, and Biba. And definitely, there will be heavy discounts on these brands and many more other brands during the sale. So make sure you keep adding a lot of stuff to your wishlist. What’s special about EOR 15? Every time we come up with a new sale event, we try to plan something special for our customers. This time it is about Myntra Insider. If you are a Myntra Insider or Myntra loyalty program customer, you can pick your favorite styles before anybody else. However, if you are not a Myntra loyalty program customer, there is nothing to be sad about because we have options for all of you! By paying a nominal fee (Rs. 99), you can as well enjoy the benefits of Myntra loyalty program customer. We have special offers on winter wear, beauty, and personal care as it is that time of the season when you have to take care of your skin and body immensely. Yes, it is the winter season. With innumerable styles, designs, offers, heavy discounts, we are here to give you pre-Christmas joys. All you have to do is be a part of this great event and let us find you the best fashion options. We are ready for this. Are you?
Source: https://myntrablog.quora.com/Myntra-EORS-15-is-here-and-we-cannot-keep-calm-Christmas-and-New-Year-are-around-the-corner-and-Myntra-is-here-with-En
Christmas is right around the corner in this beautiful winter season and we are excited to share that Myntra has launched the most popular American tween girls’ brand – Justice - its e-commerce store. And what is more exciting is that Myntra has unveiled Justice Brand on its platform right ahead of the upcoming End of Reason Sale (EORS15) 15 which will be held between December 18 to December. The mega sale will be all about huge discounts, great styles in multiple categories, and much more. This time the EORS 15 will focus on kidswear.
All you need to know about American tween girl brand Justice Launched in 2004, the brand is all about tweens/teen girls expressing themselves. The exclusive collection on Myntra will offer a variety of apparel for tween girls in the age group of 8-15 years. The brand offers multiple categories such as tops, tunics, dresses, t-shirts, and much more within a price range of Rs.699 to Rs.2,999. In addition to this, the American brand offers high-quality, unique styles in multiple designs and definitely is value for money! The best part about the brand it showcases the confidence and uniqueness of tween girls. It has taken inspiration from young girls and this just adds more value to the brand. Our partnership with Justice gives our House of Brands portfolio a leg up: Manohar Kamath Speaking on the launch of Justice on the Myntra platform, Manohar Kamath, CXO and Chief, House of Brands, Flipkart Group, said, “As a platform that holistically caters to the fashion needs of people under one roof and, the tween category is an integral part of the overall value proposition in the segment. Our partnership with Justice gives our House of Brands portfolio a leg up, further strengthening the category on the platform. Being a nascent category, a majority of shoppers look at either the kidswear or the adult segments for the right fit for tweens, but we aspire to solve for this and grow this as an independent segment many folds on our platform with a sizable contribution from tier 1 and tier 2 cities. Justice offers a strong value proposition, not just in terms of the product but also its ethos, centered on inspiring girls to be confident and independent. We are extremely delighted to be partnering and delivering the Justice brand to our shoppers in India.” Kidswear category growing on Myntra The kidswear category has grown excessively on Myntra over the last couple of years. As India’s one of the leading e-commerce platforms, Myntra aims to deliver fashion to people under one roof. And according to an article published on Myntra, the kids’ category is a significant part of the overall value proposition of Myntra and has reported 90% growth over the last year. According to a report published by Business Insider, Myntra added more than 200 kids brands on its platform during the COVID-19 pandemic. Some of the popular kidswear brands on Myntra are H&M, UCB, and GAP, CUTECUMBER, Cutiekins, Cherry Crumble, Provogue, United Colors of Benetton, HELLCAT, Red Tape, Lil Tomatoes, HERE&NOW, Luke & Lily, Miss & Chief, to name a few.
Source: https://uberant.com/article/1829509-ahead-of-eors-15-myntra-launches-american-tween-girl-brand-justice/
The winter season is here and so is this season’s festive vibe. Yes, that is Christmas and New Year. And to add more excitement to the season Myntra is here with the launch of a new brand named. DeFacto. The Istanbul-based brand started its journey back in 2005 to showcase Turkish fashion.
With the growing demand for organic choices of shopping, Myntra is happy to share that DeFacto stresses a lot of sustainability. The brand has focussed on multiple sustainability measures such as using fabric scrap, minimizing the use of electricity, upping their water, and making it chemical-free. The brand aims to use 100% sustainable cellulose yarn by 2023 and to create 100% zero waste. That’s one of the major reasons why Myntra unveiled the brand on its e-commerce portal. Myntra itself has taken up multiple initiatives to deliver sustainable fashion to its conscious customers. To know more about Myntra’s environment-friendly measures, read on Myntra’s official website. So, What DeFacto offers? DeFacto has over 900 style options on the Myntra store for women, men, and kids. However, that’s not it. The Turkish fashion brand aims to scale it up more and bring more options for customers on the Myntra platform. By being launched on Myntra, India’s biggest fashion e-commerce provider, DeFacto wants to raise its bar in India by reaching out to the Indian audience that is conscious of its fashion choices. On the launch of DeFacto on Myntra, Sharon Pias, Chief Business Officer, Myntra said, “Being the one-stop fashion and lifestyle destination for international brands in India, we are in constant pursuit to cater to the needs of new-age Lifestyle consumers. The launch of DeFacto on our platform will further boost the mass premium segment. DeFacto makes for a significant addition to our portfolio and enables us to provide the best of International fashion brands at affordable prices.” Myntra’s sustainable efforts Over the last few years, Myntra has launched several sustainable brands on its platform to promote eco-friendly shopping options. One initiative Myntra took to promote sustainability was on its platform was to Introduce ‘’Myntra for Earth’, a dedicated fashion experience for sustainable fashion alternatives. It was launched in October 2020 and the initiative offered more than 5,500 sustainable styles from 70 brands including stylish dresses, classy ethnic wear, tops, tunics, and much more. The initiative focused on bringing together brands that use sustainable materials to deliver fashion to its shoppers. These materials were handloom and handcrafted items and more usage of organic, natural-dyed, recyclable, eco-friendly, vegan, and cruelty-free material. To know more about Myntra For Earth initiative, read on Myntra.com. Myntra definitely has a long list of sustainable brands on its eCommerce portal. And some of the top leading brands are H&M, Mango, Adidas, Fabindia, Unnati Silks, Bharatsthali, Pothys, Nino Bambino, Pranava, Lily & Sid, Metro Kids Company, Kama Ayurveda, Forest Essentials, The Body Shop, etc. Myntra aims to deliver fashion with the idea of bringing sustainability closer to its customers and has many exciting projects underway. However, for that let’s wait! Story@Home: A software engineer’s entrepreneurial journey with Myntra | Tales of partnership12/10/2021
Ankit Rungta, a former software engineer, started Story@Home in 2012 with an idea to bridge the gap by introducing quality products to match people’s homes and lifestyles. To take his dream forward and in order to bridge this gap, he, along with his father built a strong team that aimed to deliver premium home décor products to its customers.
Ankit Rungta has a lot to share about his home-grown brand. “Story@Home is all about creating memories by decorating every nook and corner of your home! Initially, we just started with bedsheets and today we are into comforters, doors, curtains, towels, wall art, and furniture with the aim to grow and only grow. Story@home believes in delivering premium products at affordable prices. We believe every home as a story and we aim to create beautiful stories for every home “, says Ankit Rungta. Ankit Rungta’s successful journey with Myntra When Ankit Rungta, pioneer of Story@Home, planned to expand his business by associating with Myntra, he knew very little about the exceptional success his brand was about to witness. Story@Home, a famous brand known for several products such as bedsheets, comforters, curtains, towels, to name a few, received phenomenal growth after it was launched on Myntra. According to a video by Myntra, Story@Home witnessed a growth of more than 380 percent in the period of 4 years on Myntra. This success was definitely a game-changer event for Ankit and his brand. Watch the video put out by Myntra to know more Story@Home and the success of the brand. One of the testimonies by Story@Home’s clients The brand offers bedsheets at very affordable prices that are available on Myntra. One of the clients gave a review of a bedsheet she recently bought via Myntra. In her words, “I ordered a multi-colored cotton bedsheet for my daughter’s bed. I was a bit tense about the quality of cotton. However, when I received the package I was very relieved to see that the quality of cotton was exactly what I was looking for. It was soft and pure and only cost me Rs.299. Thank you Story@Home and Myntra for this amazing product. We definitely need brands and e-commerce portals like Myntra that can fulfill customers’ needs keeping quality in mind. And I would like to recommend this brand to my friends and associates to explore home décor products and much more.” Myntra and Home Décor Products The home décor sector is growing at a steady rate as scores of people in the country are investing in home furnishing products and have access to innumerable e-commerce retail portals to bedeck their homes. And Myntra truly understands the rising demand of shoppers. Myntra now has more than 300 home decor brands on its online portal with over 90 categories and as many as 67,000 products. These products are bedsheets, curtains lamps & lighting, wall-arts, photo frames, wooden wall shelves, clocks, lanterns, and showpieces. According to a report, Myntra has witnessed a growth of home décor products in the last two years.
Source: https://myntrablog.quora.com/Story-Home-A-software-engineer-s-entrepreneurial-journey-with-Myntra-Tales-of-partnership-Ankit-Rungta-a-former-sof
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